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Welcome to the blog

Brands do not stand still. They grow, evolve and change. That’s a good thing.

November 21, 2022

Brand Management and Growth, Part 2

Managing a brand can be challenging. There is so much competition today and the stakes are high.

October 27, 2022

Brand Management Tips: Consistency

Altima: What’s in the name? Everything. I almost launched the company under the name Bayside Creative.

September 28, 2022

Altima Creative: Our Origin Story

To scale your in-house creative team, or hire an agency? Have you wrestled with this question? It doesn’t have to be an either-or decision.

September 7, 2022

5 Benefits to Hiring a Creative Agency

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“Great things in business are never done by one person, they're done by a team of people.” 
Steve Jobs